I work with a small number of folks — founders, CEOs, owners, and product leaders — on the decisions that cost the most. We focus on business and product direction, team alignment or hiring, what's worth building next, and sometimes on where you're stuck and don't know. I help make calculated decisions.
How access works
You get direct access to me for strategic input on business, product, UX, and teams. We work together based on your current standing and establish the direction to get to a desired outcome.
We work on developing context on how your business, product, and teams work, and what decisions have prevented you from achieving something.
Most of the time by day 90 you will have a completely different and clearer direction on what to build, what to stop, and how to structure teams, and also make budget-friendly decisions. You will have extra frameworks from me to follow that are simple.
Founders, CEOs, owners, and product leaders at companies under ~250 people. From SaaS to fintech and health, and many others.
The person on the other end is usually the person making the call — we cannot get to clarity if there are many layers of approvals. If decisions are constantly wrong and piling up, we might be a good fit.
What this prevents
The whole point of a business is to stay in business and learn how to make informed decisions — to prevent wrong hires, building wrong things, no team alignment, and the quiet no-decisions that just sit. I help you eliminate concerns so you can feel safer making the calls.
How this works
Clients retain me for ongoing advisory access, strategic input, analysis, and direct involvement in high-leverage product, UX, and team decisions. The work is structured around business priorities, decision quality, and delivery rhythm.
We find that pace within the first week, because everyone is different and it depends on your rhythm. What I refuse to do is create urgency where there isn't any, and I don't slow down where there is.
What this isn't
This is not project work or execution for hire. I advise based on strategic input and judgment on product, UX, and business decisions. UX is the frame I base everything around.
If you hate questions, it's not for you. My job is based on developing context, and if I don't have that yet the best I can say is "IT DEPENDS." I don't know anything about your business — it's ignorant to just recommend or suggest without knowing the underlying layers.
Pricing
Starting at $15,000 / month. Quarterly minimum.
If it sounds like a fit